Sales Training Gold Coast

The Marketing Division provides professional Sales Training throughout the Gold Coast and South East Queensland. We specialise in working with our clients to identify sales performance improvement strategies and accordingly customise sales training to match your individual business requirements. We develop sales training suitable to all staff roles and capabilities to target your industry and market. The Marketing Division will discuss your specific training needs to adapt the learning process and skills provided to assist with achieving your desired outcomes and work with your timeframe and budget for a successful return on investment. Because we have our fingers on the pulse we understand current sales and marketing trends which will enable your business to implement effective sales strategies.

Business to Business (B2B) and Business to Consumer (B2C)

Professional Sales Training is not only suitable, but crucial for all staff levels and capabilities who deal with your customers. Our sales training is tailored for face to face sales staff in both B2B or B2C sales environments. As well as personal sales we specialise in call centre or telephone based sales for either inbound or outbound sales calls and appointment setting. We work with short or long sales cycles and we are highly experienced in sales training focused on building relationships. Your sales team members may include:

  • Sales Representatives
  • Account Managers
  • Business Development Managers
  • Sales Consultants
  • Sales Support Staff
  • Customer Service Sales
  • Franchisees/Franchisors
  • Retail Sales Staff

We also deliver training sessions at conferences and seminars.

Our Sales Training Process

The Marketing Division works with businesses every day to up-skill sales teams or individuals and develop effective sales strategies. We work with your staff on all levels to educate them on successful sales techniques to maximise sales conversion rates. To enable the most successful training process we offer our clients a full training service.

The Marketing Division’s five phase of Sales Training:

  1. Sales Review and Needs Analysis
  2. Develop Customised Training
  3. Deliver Customised Training (On-site or at our Gold Coast facilities)
  4. Recommendations Report upon training completion
  5. Post Training Support

Our Real Sales Expertise:

  • 25 years sales experience across a range of industries
  • Relevant case studies and scenarios
  • First-hand knowledge to apply sales principles
  • Enhance team development
  • Promote confidence building and authority in sales staff
  • International Sales experience for international markets
  • National Franchise sales development

Sales Training Topics

Once we discuss your sales training needs we discuss appropriate training topics and your timeframes. The sales topics are not limited so if you have specific training requests we can work with you to deliver those.

These are some of the topics that we regularly present:

  • Maximising sales conversion
  • Setting and reaching sales targets
  • Increasing your sales margins
  • Developing sales strategies
  • Building new relationships
  • Expanding your sales productivity
  • Time Management
  • Goal Setting
  • Knowing your Unique Sales Proposition
  • The Psychology of Sales
  • Understanding the Sales Process
  • Why research is important
  • Effective Sales Techniques
  • Questioning Techniques
  • Reading Body Language
  • Closing the sale
  • Establishing good business relationships
  • B2B and B2C sales strategies
  • Up selling and Cross selling
  • Elevator pitches
  • Presentation Skills
  • Key Performance Indicators
  • Appointment Setting

Professional Sales Training Development & Delivery

Our training is developed and delivered by Sandra O’Neill, Director of The Marketing Division, who has been in Marketing and Sales for over 20 years. Sandra is a Certified Practising Marketer as benchmarked through the Australian Marketing Institute and is a qualified Certified Trainer and Assessor, which means that the delivery is highly professional, current and relevant. Developing and delivering Advanced Diploma, Diploma and Certificate level business courses for nationally recognised qualifications within the Vocational Educational Area (VET) Sandra’s training method is comprehensive and personal working with your sales team.

The training is hands on and interactive and it involves all participants so everyone gets the most out of it. You can rest assured that your business training and learning experience is skilled and confidential.

Training Location

Training is delivered at your premises or our modern training facility in Corporate Court, Bundall on the Gold Coast where you can enjoy the spectacular views.

What’s included during training:

  • Full Presentation Training Notes for each participant
  • Relevant Workbooks ‘How To’ Guides

Nationally Recognised Qualifications

The Marketing Division offers Australian Qualifications specialising in Business Sales and Marketing. If you wish to also enable your staff to gain a recognised national qualification in addition to their Professional Development, then we can tailor your training to encompass these courses:

  • Certificate IV in Business Sales
  • Certificate IV in Marketing
  • Diploma of Business
  • Diploma of Marketing

Some of our clients include:


To find out how we can assist your sales processes contact us to discuss your needs.

Clients We've Worked With

  • City of Gold Coast
  • NSW North Coast Tafe
  • seeley-logo
  • Griffith-Logo
  • TUH
  • boq-the-marketing-division
  • Open2View
  • Customs-House-logo
  • q1-resortandspa
  • Vulcan-Steel-1
  • Skydive Australia
  • Visual-Connections-logo
  • AMAP Engineering
  • morlife
  • Leeda Swimwear